The concept "a mythologeme" was imported in the modern study of literature relatively late. In the encyclopedic reference book "The Modern Foreign Study of Literature" the mythologeme is defined as "the term of the mythological criticism, designating the borrowing from myth of the motive, theme, or its part and the reproduction in the later folklore works" [The Modern 1996: 236]. In the Internet dictionaries it is defined as "the conscientious borrowing of the mythological motives and their transferring in the world of the modern artistic culture" [www.yandex.ru].
The mythologemes enumerated above can be affixed to the life of everyone, influencing the destiny of the person. Mythologemes can be intruded in the handling of the information about a person with the help of mass media (it would be shown in the paragraph 3.3). It occurs because the mythologemes live in the culturally informational field of the society, influencing the separate person with the help of the actualization in mass media.
Usually the influence of the mythologemes on the human life happens spontaneously. But in the description of the biographies mythologemes are introduced artificially (see the same paragraph).
As it was earlier mentioned in the introduction the subject of the research in the given work is the study of the tree mythologemes called so on probation (mythologemes about Cinderella, Ugly Duckling and John-the-Fool) in the non-fictional popularization of the biographies of Johny Depp, Madonna and A. Pugacheva. The given mythologemes are dominated by the personal names (or the nominal names in this role) of the main heroes of the literary (1, 2) and folk (3) fairy-tales.
1.3. Myths in Russian and American cultures
The USA culture comprising with the Russian one is more structured and more homogenious. The Americans live by their own, special myth – myth about "an American dream" by which are understood "the ideals of freedom and open responsibilities for everyone, built on the belief in the boundless responsibilities of the USA and its unique place in the worldby which went, according to the official political mythology, "founding fathers"… of the United States of America. In the wide understanding the American values are from the highest ones to the most simple dream of an American about his own home" [Americana 1996:29].