In other words, impact in relation to career is full adherence to diversity and a clear, transparent motivation system both inside and outside the company. Without such obvious internal impact considerations, all the external impact is a hoax that will be exposed very quickly.
You used the term "high sky" to refer to job applicants' desire to work for companies with great prospects that can make an international impact.
Let's make it clear. I never meant international companies. On the contrary, I believe that right now, working for a Russian company is much more exciting. Why? Because the political and economic environment right now do not favor the development of international companies in Russia, perhaps excluding the Chinese and some Asian firms. Russian companies, on the other hand, are developing at a staggering rate. So I would not associate the concept of impact with international companies in Russia in any way whatsoever at this point.
All right. And when did you recognize the increased importance of impact factors among job seekers?
The thing is, people looking for a job have always wanted to work for a company with a good mission and clear requirements. It just wasn't called an "impact”. People used to say, "oh, this is something that international companies have and Russian companies don't, so let's all work for international companies”.
Impact in relation to career is a clear, transparent motivation system both inside and outside the company.
When discussing impact, a question of measurement often comes up. In your opinion, how can you measure an impact when it comes to jobs and career?
It's actually very simple. How much do I improve the world? Everyone operates on a different scale, it's not always about millions and billions. However, it is always about improving the world and improving yourself. Say, if I am sitting at a desk filling in tables in Excel, I'm not making an impact. But if I fill in those accounting tables knowing that part of taxes or contributions go to a retirement home, then yes. This is the first criterion. The second – how does this job help me get better, both personally and professionally? In other words, in which way this position helps my development and allows me to do exciting things. Therefore, there is no impact without people. If a person can answer "yes” to both of the criteria, then this is the impact related to your career.